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Pompous Albert is a cat who isn’t impressed by many things. That’s why it seemed fitting for him, one of the biggest influencers in the game, to be the star of a series of social spots promoting Honda’s impossible not be impressed by Genuine Parts & Service centers. What started out as a social campaign quickly went viral and turned into a national On Air campaign and also used regionally by almost all of Honda’s 1,072 service centers across the United States.

 

 

 

 

HONDA | POMPOUS ALBERT | ON AIR AND SOCIAL

POMPOUS ALBERT